About Data Driven Era

Welcome to Data Driven Era (DDE). We are a sales transformation consultancy that helps busy Managing Directors get better control over their sales process and sales team. We make it easier for them to grow their business and make it more profitable.

We help MDs transition their companies from an excessive and unhealthy reliance on gut feeling to a data driven culture with spread out ownership and decision making.

DDE was founded by Martin Zeman, a senior data consultant from Marks & Spencer where he’s been transforming their Business Intelligence System and Data Culture.

At DDE we challenge the status quo and bring simplicity and common sense back to business.